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Dom Pérignon has released limited-edition gift boxes for Vintage 2018 and Rosé Vintage 2010 featuring artwork by Damien Hirst from his Kaleidoscope series. The bottles and matching boxes are available now at Selfridges in London, priced at £230 and £405 respectively.
Dom Pérignon has released two limited-edition gift boxes featuring artwork by British artist Damien Hirst, pairing his Kaleidoscope series with the house’s Vintage 2018 and Rosé Vintage 2010 champagnes. The editions are available now from Selfridges in London, for £230 and £405 respectively.
The collaboration uses Dom Pérignon’s shield-shaped label as part of a dense, symmetrical composition drawn from Hirst’s Kaleidoscope series. Rather than standing alone as a frame, the shield sits within a larger pattern that repeats across each bottle and its matching gift box. A black collar around each bottle’s neck carries the words “Limited Edition” above Hirst’s signature.
The two vintages have different colour treatments. The Vintage 2018 edition uses deep blues and violets, colours the house associates with infinity and spirituality. The Rosé Vintage 2010 edition features magenta, red and pink, which the house links to the Pinot Noir at the heart of the blend. Both boxes repeat the kaleidoscope design, with a silver shield at the centre.
The listed prices are £230 for the Vintage 2018 Limited Edition Gift Box and £405 for the Rosé Vintage 2010 Limited Edition Gift Box. The source report identifies Selfridges in London as the retailer; it does not give details of stock levels or availability through other retailers.
Art Meets Champagne Packaging
The release extends Dom Pérignon’s use of artist-designed packaging to distinguish special editions and connect the champagne house with contemporary art. For buyers, the immediate difference described in the announcement is visual: both bottles and boxes carry Hirst’s repeating artwork, while the champagnes are identified as two particular vintages.
The collaboration also gives the house a seasonal retail offering at two distinct price points. The £175 price difference between the gift boxes is tied to the two separate products—Vintage 2018 and Rosé Vintage 2010. The supplied information does not break down how much of either price reflects the packaging, the champagne, or other factors, so it cannot establish a price premium attributable to the artwork alone.
For Hirst, the project places a work from his Kaleidoscope series on a consumer product and its presentation box. The design carries the same motif across both editions, while colour differentiates the two vintages. The collaboration is a branded release, not a report of a new standalone artwork exhibition or a change to Dom Pérignon’s champagne production.
Dom Pérignon limited edition champagne gift box
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A Long Record of Collaborations
Dom Pérignon has worked with artists and other creative figures over nearly three decades, according to the source report. Names cited among previous collaborators include Andy Warhol, Jeff Koons and Takashi Murakami, as well as Marc Newson, Karl Lagerfeld, David Lynch, Lenny Kravitz and Lady Gaga. The house has also collaborated with the estate of Jean-Michel Basquiat.
Hirst is the latest addition to that list. The new editions continue the house’s established practice of applying a collaborator’s visual language to its bottle presentation. In this case, the familiar shield label remains visible, but its role changes within the repeating Kaleidoscope pattern. The source describes the project as a year-end 2026 limited edition, but does not give a release date beyond saying the products are available now.
“The house associates the deep blues and violets on the Vintage 2018 edition with infinity and spirituality.”
— Dom Pérignon, as described in the Hypebeast report
Availability and Release Details
The source report says both editions are available now at Selfridges in London, but does not specify how many bottles were produced, whether there is a purchase limit, or whether the products are available online or at other locations. It also gives no end date for the sale and does not say whether further retailers or markets will be included.
No tasting notes, production details, or independent assessment of either vintage are provided in the source material. The stated associations between colour and meaning come from the house’s description. It is also unclear whether the prices apply only to the gift-box formats described or whether other presentation options exist.
Retail Availability to Watch
For now, the confirmed next step for interested buyers is to check Selfridges in London for current stock and purchasing terms. The announcement does not set out a later launch date, a wider distribution plan, or a scheduled event tied to the collaboration.
Further information would be needed to establish the editions’ production quantities, availability outside London, and how long they will remain on sale. Until the retailer or Dom Pérignon provides those details, the confirmed offer is limited to the two listed gift boxes, their stated prices, and the reported Selfridges availability.
Key Questions
What did Dom Pérignon release with Damien Hirst?
It released limited-edition gift boxes for Dom Pérignon Vintage 2018 and Rosé Vintage 2010, decorated with Hirst’s Kaleidoscope artwork.
How much do the two editions cost?
The Vintage 2018 Limited Edition Gift Box is listed at £230. The Rosé Vintage 2010 Limited Edition Gift Box is listed at £405.
Where are the bottles available?
The source report says both are available now from Selfridges in London. It does not confirm availability through other retailers or locations.
What is different about the artwork on each bottle?
Both use a repeating Kaleidoscope pattern across the bottle and box. Vintage 2018 is presented in deep blue and violet; Rosé Vintage 2010 uses magenta, red and pink.
How many bottles were made?
The source report does not provide production quantities, stock levels, or a sales end date. The release is described as limited edition, but its size has not been stated.
Source: rss
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