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The RealReal is releasing Real Style: Dressing with Intention & Expressing Yourself Through Style, a coffee-table-style book that also functions as a workbook and guide. The book encourages readers to define their own style and build a wardrobe intentionally, rather than follow trends; the source report does not provide a publication date or price.
The RealReal is releasing Real Style: Dressing with Intention & Expressing Yourself Through Style, a guidebook and interactive workbook designed to help readers identify their personal style and build wardrobes around it. The luxury consignment retailer says the book responds to changing attitudes toward getting dressed, emphasizing individual expression over trend-following and secondhand shopping as a way to find pieces that appeal to readers.
The book is organized in two parts: one focused on defining personal style, and the other on building a wardrobe. Its coffee-table-book format includes exercises and prompts rather than treating style as a set of seasonal rules. The RealReal’s chief brand officer, Kristen Naiman, told Harper’s BAZAAR that the project grew from conversations about how shopping and getting dressed are changing.
Among the exercises are “Would you rather” comparisons featuring designer accessories, prompts to distinguish a reader’s “good voice” from a “bad voice,” and an “outfit spiral” section for moments when an outfit is not coming together. Naiman’s suggested reset is to start with something the reader has felt good wearing and pair it with two other reliable pieces. Another exercise, called an “incident report,” asks readers to reflect on what happened after getting dressed and whether a missing item in the wardrobe played a part.
The book also includes contributions from writers and creative figures. Harper’s BAZAAR reports that Rachel Tashjian writes about desire, while Jia Tolentino and Janicza Bravo discuss style, Kim Hastreiter shares her ideas about sexiness, and LaTonya Yvette writes about separating style from status. An excerpt from Chloë Sevigny describes how her brother’s punk-rock girlfriend influenced her: “I wanted to find something that I believed in.”
A Guide Beyond Seasonal Trends
The project frames personal style as a subject for reflection rather than solely as a response to current trends. Its exercises ask readers to consider their preferences, how they want to feel, and how they might use their existing wardrobes before buying additional items.
The RealReal connects the book’s approach to its resale marketplace, where shoppers can search for familiar labels and unusual pieces. Naiman told Harper’s BAZAAR that searches on the platform include terms such as “dark academia” and “Betty white fur coat,” which she described as digitally conversant. She said browsing secondhand clothing can involve sorting through many items and considering why particular pieces attract a shopper. These comments represent the retailer’s perspective; the report does not provide evidence that the book or resale shopping will produce a particular result for every reader.
The book also discusses style and vintage culture and encourages shopping across online resale platforms and physical locations, including thrift shops, antique malls and estate sales. Its approach is not limited to luxury labels; the book presents the search process as one way for readers to consider their preferences.
personal style workbook wardrobe planning exercises
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Resale Shapes the Style Conversation
The RealReal launched in 2011 as an online luxury consignment retailer. Harper’s BAZAAR describes the site as adding thousands of items each day and notes that some frequent users check new listings at 10 a.m. and 7 p.m. Eastern. The platform’s mix of higher-end vintage and other secondhand goods allows shoppers to browse for specific designers as well as less conventional searches.
Harper’s BAZAAR reports wider interest in archival fashion and vintage collecting. The publication points to social media as a place where people share collections and circulate interest in older designers, citing renewed attention to Pucci and Roberto Cavalli as examples. The report does not establish that the book is a response to any single trend; Naiman describes it as emerging from the retailer’s discussion of shifting ideas about shopping, style and getting dressed.
Real Style combines the retailer’s marketplace perspective with a workbook format. The source report does not present it as a shopping list or seasonal trend forecast. Its prompts ask readers to reflect on their choices and use what they already know they enjoy as a basis for wardrobe decisions.
“I wanted to find something that I believed in.”
— Chloë Sevigny, in an excerpt included in the book, as quoted by Harper’s BAZAAR
Publication Details Still Missing
The source report does not specify when the book will be available, its price, where it can be purchased, or whether it will be sold through The RealReal. It also does not give details such as page count, format options or the full list of contributors. Those practical details remain unconfirmed in the material provided.
The RealReal’s description of secondhand shopping as a way to develop personal style is the company’s perspective, relayed by Naiman; the report does not cite research measuring the book’s effects on readers or sales. It is also unclear whether the retailer plans related events, additional editions or other projects tied to the release.
Release Information to Watch
The source report does not state the book’s publication date, price or sales locations. Those details would clarify when and where readers can find it. For now, the reported information confirms the title, its broad format and its subject.
The RealReal has described the book’s structure and several of its contributors, but the report does not outline a broader rollout. Any announcements about availability or associated programming would provide further information about the release.
Key Questions
What is The RealReal releasing?
The RealReal is releasing Real Style: Dressing with Intention & Expressing Yourself Through Style, a guidebook with interactive workbook elements about personal style and wardrobe-building.
What does the book ask readers to do?
It includes prompts to reflect on preferences, assess outfit difficulties and consider what may be missing from a wardrobe. One exercise, the “outfit spiral,” suggests starting with a piece the reader has recently felt good wearing and pairing it with two reliable items.
Who is featured in the book?
Harper’s BAZAAR reports contributions from Rachel Tashjian, Jia Tolentino, Janicza Bravo, Kim Hastreiter and LaTonya Yvette, as well as an excerpt from Chloë Sevigny.
When will the book be available, and how much will it cost?
The source report does not provide a release date or price, and it does not specify where the book will be sold.
Source: rss
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